This clip was an advertisement for a US show called Mad Men. it features an announcement to women on tips how to have 'success' in the workplace. The style of it would've been offensive to the modern day women if it wasn't for the sarcastic tone of the announcer which helped to advertise the show as it represented what it was all about; inequality for women in US, 1960.
- Does it go against the stereotype? No, women are seen as frail, stay at home wives.
- Why are they being represented like this? To fit the stereotypes of what men thought of women back then, it goes with the theme and genre of the 1960's.
Women
- loose
- thick
- to be looked at
- exposed
Men
- in control
- powerful
- concealed
- persuasive
HOMEWORK:-
To create an Mad Men avatar:-
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